Joab Paiva
Joab Paiva
  • Home
  • Blog
  • More
    • Home
    • Blog

  • Home
  • Blog
Joab Paiva
DRIVING PARTNER SUCCESS & SCALABLE INNOVATION

Strategic Technology Leader

20+ years enabling growth across global ecosystems, from Brazil to Silicon Valley. I help organizations simplify complexity, build strategic partnerships, and go to market with clarity and impact.

My Story

My Skillset

My Skillset

Born and raised in Campinas, São Paulo – Brazil, I made lifelong friends and started working early—delivering newspapers, washing cars, and helping my grandfather with home projects. My life changed when I got my first PC. That spark led me to a career in tech, even though I once dreamed of becoming an astronaut.
After years of evolving th

Born and raised in Campinas, São Paulo – Brazil, I made lifelong friends and started working early—delivering newspapers, washing cars, and helping my grandfather with home projects. My life changed when I got my first PC. That spark led me to a career in tech, even though I once dreamed of becoming an astronaut.
After years of evolving through hands-on roles and leadership positions, I was invited to relocate to California in 2016. Since then, I’ve been part of global projects that blend technology, strategy, and human connection.
I believe in hard work, continuous learning, and building things that matter—with people who care.

My Skillset

My Skillset

My Skillset

🌎 Languages

  • Portuguese – Native (born in Brazil)
  • English – Fluent (Shakespeare optional)
  • Spanish – Conversational (enough to survive and connect)

🧑‍🤝‍🧑 People & Team Leadership

  • Managed both direct teams and large cross-functional projects
  • Advocate for productivity, quality, and work-life balance
  • Skilled in influencing across orgs to align on

🌎 Languages

  • Portuguese – Native (born in Brazil)
  • English – Fluent (Shakespeare optional)
  • Spanish – Conversational (enough to survive and connect)

🧑‍🤝‍🧑 People & Team Leadership

  • Managed both direct teams and large cross-functional projects
  • Advocate for productivity, quality, and work-life balance
  • Skilled in influencing across orgs to align on shared goals

🛠 Project & Process Management

  • Led complex initiatives with internal and external stakeholders
  • Known for structured execution, creative problem solving, and measurable impact

💼 Business & Industry Insight

  • 20+ years in tech across LATAM and U.S.
  • Deep knowledge of IT ecosystems, trends, and market dynamics
  • Ability to anticipate shifts by studying past industry patterns

intersection of technology, business, and enablement

🧠 Go-To-Market Strategy & Positioning

🧠 Go-To-Market Strategy & Positioning

🧠 Go-To-Market Strategy & Positioning

Translating technology into market-ready narratives. I align product, marketing, and sales to accelerate adoption and differentiate in crowded markets.

🤝 Partner & Ecosystem Development

🧠 Go-To-Market Strategy & Positioning

🧠 Go-To-Market Strategy & Positioning

Building scalable ecosystems through trust, alignment, and enablement. I help partners succeed so companies can grow faster, globally.

🔍 Competitive & Market Intelligence

🧠 Go-To-Market Strategy & Positioning

🔍 Competitive & Market Intelligence

Turning noise into clarity. I synthesize market signals into actionable insights and equip teams with tools to win—battle cards, briefs, and beyond.

📚 Scalable Sales Enablement

📣 Technical Storytelling & Evangelism

🔍 Competitive & Market Intelligence

Designing tools, playbooks, and programs that empower field teams to land value, overcome objections, and close with confidence.

🎯 Cross-Functional Leadership

📣 Technical Storytelling & Evangelism

📣 Technical Storytelling & Evangelism

Driving alignment across engineering, marketing, sales, and leadership. I lead with clarity, coach with purpose, and deliver with impact.

📣 Technical Storytelling & Evangelism

📣 Technical Storytelling & Evangelism

📣 Technical Storytelling & Evangelism

Bridging tech and business. I craft narratives that resonate—from CIO briefings to stage keynotes—and enable confident customer decisions.

🌍 Global Market & Cultural Adaptability

🌍 Global Market & Cultural Adaptability

🌍 Global Market & Cultural Adaptability

From São Paulo to Silicon Valley, I lead with empathy, curiosity, and cross-cultural fluency—adapting strategy for regional success.

⚙️ AI-Infused Thinking Across Workflows

🌍 Global Market & Cultural Adaptability

🌍 Global Market & Cultural Adaptability

Embedding AI not as a feature, but as a multiplier—enhancing research, content creation, and decision-making across workflows.

🌱 Leadership, Mentorship & Development

🌍 Global Market & Cultural Adaptability

🌱 Leadership, Mentorship & Development

People-first mindset. I grow talent, develop future leaders, and bring structure to ambition through coaching, tools, and example.

Learning Never Stops

🇧🇷 Fundação Getulio Vargas (FGV)

🎓 MASSACHUSETTS INSTITUTE OF TECHNOLOGY (MIT xPRO)

🎓 Stanford University – School of Engineering

Earned an MBA in IT Applied to Strategic Business Management from FGV, one of Brazil’s most respected institutions. The program sharpened my ability to align technology with enterprise strategy—giving me the foundation to scale programs, navigate complexity, and lead cross-functional teams across LATAM and global markets.


🎯 A rigorous Brazilian MBA that shaped my early leadership and international business perspective.

🎓 Stanford University – School of Engineering

🎓 MASSACHUSETTS INSTITUTE OF TECHNOLOGY (MIT xPRO)

🎓 Stanford University – School of Engineering

Completed the AI-Driven Leadership program through Stanford School of Engineering, focusing on strategic applications of artificial intelligence across business and product environments. Gained practical insights into AI governance, workflow integration, and generative enablement—reinforcing my ability to lead at the intersection of technology and business transformation.


🏛️ Credential from a globally renowned institution, deepening my leadership edge in the AI era.

🎓 MASSACHUSETTS INSTITUTE OF TECHNOLOGY (MIT xPRO)

🎓 MASSACHUSETTS INSTITUTE OF TECHNOLOGY (MIT xPRO)

🎓 MASSACHUSETTS INSTITUTE OF TECHNOLOGY (MIT xPRO)

Enrolled in MIT xPRO’s Driving Innovation with Generative AI, an advanced program that bridges technical foundations with business strategy. Designed for leaders driving digital transformation, the course focuses on identifying high-impact GenAI opportunities, evaluating risks, implementing use cases, and developing an innovation roadmap.


🚀 A cutting-edge credential from one of the world’s top institutions—expanding my fluency in generative AI at the intersection of business, data, and technology.

Resume

📄 Comprehensive resume: global tech leader in GTM, AI strategy & ecosystem growth (pdf)Download

Copyright © 2025 Joab Paiva - All Rights Reserved.

This website uses cookies.

We use cookies to analyze website traffic and optimize your website experience. By accepting our use of cookies, your data will be aggregated with all other user data.

OK